Microsoft Next-Gen Console: A Dual-Strategy for Gaming

In More, Technology
September 25, 2024

As Sony prepares to launch the much-anticipated PS5 Pro later this year, Microsoft is heading for its own future in the gaming industry. Rather than offering a mid-generation refresh for the Xbox Series X, as Sony has done, Microsoft has reportedly chosen to focus on its next-generation hardware. The tech giant appears to be doubling down on its dual-console approach, ensuring it stays competitive while exploring new opportunities in the handheld gaming market and offering varieties. 

 Dual-Console Strategy of Microsoft

Microsoft introduced the current generation with two distinct Xbox models: the powerful, feature-packed Xbox Series X, and the more affordable, digital-only Xbox Series S. This dual-console strategy, offering two options at different price points, has been a success, and it seems that Microsoft plans to continue this approach in the next generation. According to sources from Windows Central, the company is now working on a traditional console to succeed the Xbox Series X, bound to go head-to-head with Sony’s future PS6.

 Xbox Handheld: Microsoft’s Answer to the Steam Deck

One thing which is really exciting is the speculation surrounding Microsoft’s rumoured handheld console. Handheld consoles are making the comeback, with the Nintendo Switch leading the charge, and the upcoming Switch 2 expected to further boost demand. By entering this growing market, Microsoft could offer gamers a portable alternative with access to Game Pass’s extensive library of titles. 

Although there’s no clarity, many are curious whether Microsoft’s handheld will allow for third-party storefronts, similar to the Steam Deck, which supports platforms like GOG and Itch.io.

 Next-Gen Xbox Consoles on the Horizon by Microsoft

While Microsoft’s focus appears to be on the next generation of hardware, it hasn’t abandoned its current offerings. Three new consoles are expected to hit the market this year: a 2TB version of the Xbox Series X, an all-digital Xbox Series X, and a 1TB version of the Xbox Series S. These releases are likely designed to keep gamers engaged with the current generation while providing more options for those looking to take advantage of Game Pass’s growing library. 

With rumours sparking and new consoles on the horizon, one thing is clear: Microsoft is positioning itself to remain a dominant force in the gaming industry, with a variety of hardware that appeals to a broad spectrum of gamers.

 Conclusion

As Microsoft heads up for its next generation of gaming consoles, its continued dual-console strategy, paired with a potential handheld device, signals an exciting future for Xbox. Whether you’re looking forward to the traditional high-performance experience of the Xbox Series X successor or curious about the scope of portable Game Pass gaming, Microsoft seems to be curious about delivering a range of options to meet gamers’ evolving preferences.