Rajasthan Government Introduces Bill for Minimum Income Guarantee
On 18th July 2023, the Ashok Gehlot government introduced the Rajasthan Minimum Guaranteed Income Bill, 2023 with the aim of providing “extra income” to individuals and households in the state. The Bill primarily focuses on three main areas: the Right to Minimum Guaranteed Income, the Right to Guaranteed Employment, and the Right to Guaranteed Social […]
Understanding the Essence of the Uniform Civil Code
The issue of the Uniform Civil Code in India has gained renewed attention due to recent remarks made by the Prime Minister during a political rally. The proposal for a Uniform Civil Code is being perceived by some as a direct challenge to the constitutional safeguards designed to protect the rights of religious minorities and […]
How did Streetwear Become the Fashion Statement among youngsters in India?
Currently, many youngsters are spotted wearing oversize t-shirts and baggy jeans. This is the streetwear fashion that is being famous worldwide. There are many new brands like Bewakoof, snitch and Dillinger in India working to provide streetwear to youngsters. Most clothes in streetwear are unisex. A few years back, skinny and fitted clothes were making […]
Benefits of Mindful Meditation In Life
Mindful meditation is a type of meditation practice that involves bringing your attention to the present moment without judgment. It involves being fully present and aware of your thoughts, feelings, and physical sensations while allowing them to come and go without becoming attached to them or getting caught up in them. Mindful meditation typically involves […]
Food Wastage is a Big Problem but many people are not Concerned
There are many definitions of food but in simple words, food is what a living being eats to get energy to live. Being human beings, we get bored of things easily unlike other living beings on earth and this is the reason that we don’t consume the same food daily. We need variety in food. […]
Surrogate Marketing: Techniques of Promotion of Banned Products’ Brands
Under government regulations, few products are banned for direct advertising or marketing. The government banned the direct marketing of liquor, gambling games and tobacco. Brands have to promote their products anyhow so they use surrogate marketing. Surrogate marketing is a form of advertising used to promote the products which are banned to be promoted directly. […]
Indian Automobile Industry: Journey from the Beginning to Present
In the Indian market, There are many motor vehicles of Indian and international brands. 3-4 Indian brands are playing well in the market, competing with foreign brands in terms of price, features and quality. Earlier the situation was different. People used to travel via horses or bullock carts. The same source was used to carry […]
What is PPC- Pay- Per- Click Marketing?
PPC, which stands for pay-per-click, is a widely used online marketing strategy in which advertisers pay for each clicks their ads receive. Sometimes, PPC is also called as cost–per–click (CPC). This form of advertising is commonly implemented through search engines like Google Ads, where advertisers bid on keywords to have their ads displayed prominently on […]
G20 Summit: Harmonizing Global Leadership
India will convene the G20 Leader’s Summit for the first time in 2023 in the nation’s capital New Delhi. During the closing ceremony of the 17th intergovernmental summit in Bali, Indonesian President Joko Widodo transferred the G20 Presidency to India. India is holding the G20 presidency from December 1, 2022, till November 30, 2023. The […]
Delving into the Potential of Artificial Intelligence
Artificial Intelligence (AI) has developed as a life-changing technology, rationalizing various industries and reshaping our everyday lives. It has become a captivating topic in recent years capturing the attention of researchers, businesses, and the general public. In simple words, Artificial Intelligence (AI) has the ability to convert human intelligence into machines that are programmed to […]